Petit Gateau
This project was a personal one. I wanted to create a branding document for a small cake shop, and over time it expanded to include promotional images and a 3D model of what the bakery could look like. The goal was to showcase some of my branding skills while tying it to one of my favorite hobbies.
additional infromation
I designed the brand to reflect my personality, mainly through the color scheme and the cute cupcake logo. As the project evolved into promotional images, I took it as an opportunity to explore creatively. I researched what others had done for similar projects and then developed my own unique versions.
I used Adobe Illustrator to create the branding and visual elements, and Blender to build the bakery and its surrounding environment. I didn’t face many challenges with this side project, but it gave me space to explore and create independently from my academic work. I do wish I had spent more time developing it further, but I’m really happy with what I created.